?url_ver=Z39.88-2004&rft_val_fmt=info%3Aofi%2Ffmt%3Akev%3Amtx%3Adissertation&rft.au=Miranda+P%C3%A8rez%2C+Elieth+Adriana&rft.aulast=Miranda+P%C3%A8rez&rft.aufirst=Elieth+Adriana&rft.tpages=71&rft.inst=Universidad+Nacional+Polit%C3%A9cnica.&rft.degree=%5B%22eprint_fieldopt_thesis_type_bachelor%22+not+defined%5D&rft.title=KREATOZ%3A+Plan+de+Negocios.&rft.date=2015