?url_ver=Z39.88-2004&rft_val_fmt=info%3Aofi%2Ffmt%3Akev%3Amtx%3Adissertation&rft.aufirst=Elba+del+Socorro&rft.aulast=Gonz%C3%A1lez+Granja&rft.au=Gonz%C3%A1lez+Granja%2C+Elba+del+Socorro&rft.date=December+2019&rft.degree=%5B%22eprint_fieldopt_thesis_type_bachelor%22+not+defined%5D&rft.title=Plan+de+Negocios%3A+Elaboraci%C3%B3n+y+Comercializaci%C3%B3n+de+Yogurt+Natural+M%26M+Yogurt.&rft.tpages=99&rft.inst=Universidad+Nacional+Polit%C3%A9cnica+.