?url_ver=Z39.88-2004&rft_val_fmt=info%3Aofi%2Ffmt%3Akev%3Amtx%3Adissertation&rft.au=Alem%C3%A1n%2C+Luis&rft.aulast=Alem%C3%A1n&rft.aufirst=Luis&rft.title=Plan+de+Negocios%3A+MALUA+-+Editorial+y+Dise%C3%B1o.&rft.inst=Universidad+Nacional+Polit%C3%A9cnica.&rft.tpages=136&rft.date=19+September+2016&rft.degree=%5B%22eprint_fieldopt_thesis_type_bachelor%22+not+defined%5D